In the 1973 movie Magnum Force, maverick cop Dirty Harry famously said that “A man’s got to know his limitations”. In business, knowing how and where to invest your resources can be the difference between success and failure. Indeed, overextending yourself when you should be focusing on your core competencies can have disastrous consequences for your bottom line if left unchecked.
It can be a balancing act when deciding what features to build into your software products. Some features have intrinsic value to the core functionality of the product, some features add a lot of marketing value, and there are some features that do nothing. How would you know which is which?
SafeNet just announced that their Sentinel LDK software protection solution is now the most secure software licensing implementation available with the launch of AppOnChip functionality. Part of the Sentinel® Envelope …
When is the last time that you used a new USB drive or external USB device, and the device asked you to download a driver to make it functional? If you’re like me, downloading device drivers is a distant memory. USB devices have gotten smarter and more user-friendly.
This raises the following question: why shouldn’t I enjoy the same seamless user experience in my software protection USB dongle?
At last night’s All About The Cloud event presented by the Software & Information Industry Association, the team from SafeNet was awarded the Best DRM Solution CODiE award this year for their next generation software monetization solution, Sentinel LDK. This is the third time in the past 5 years that SafeNet has been awarded this recognition, having previously won in 2012 for Sentinel Cloud and in 2008 for Sentinel HASP.
SafeNet announced today that they are now securing the fast-growing Android mobile device market with its new product, Sentinel RMS Embedded. This announcement is best summarized by SafeNet’s VP of Marketing, Michelle Nerlinger:
We’re excited to announce that SafeNet has developed a new and improved Technical Support Customer Portal. “We listened to what our customers were saying and our new platform is easy to use and includes many great self-service capabilities,” said Jack Waters, VP of Client Services.
The software protection business has matured at a slow pace over the past decade. The industry has gotten better at developing improved customer experiences through more sophisticated web portals and web services, but ultimately the model’s foundation relies on license file transfer between the vendor and the end customer.
The improvements in the area of cleaner customer experiences through web services has allowed some vendors to minimize a fair amount of the friction this style of license enforcement has introduced into the traditional delivery and deployment model.
One of the most apparent advantages of hardware keys for software licensing over traditional software-based solutions is the ease of transferring a key, with its contained licenses, from one computer to another.
To prevent the use of illegal software copies, licensing systems typically use a mechanism called a ”fingerprint”, which holds unique hardware identifiers of the end-user’s computer hardware. The fingerprint is used to ensure that licenses bound to one computer cannot enable the software on another, or worse – on multiple computers.
As an engineering and product management team tasked with designing license enforcement into your products, you have many decisions around how your products will interact with the licensing code. Here’s a proven technique that will help you control how licensing gets implemented across your product lines while making the product teams’ lives easier at the same time: build an abstraction layer.