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About Adam Davis

Adam Davis

Product Marketing Specialist at Gemalto

Experienced social media and content specialist with a demonstrated history of working in the public relations and communications industries. Skilled in content creation, linguistics, translation, foreign languages and editing. Strong media and communication professional with a Bachelor of Arts (B.A.) focused in History from Bar-Ilan University.

This Author has 16 Posts
Latest Posts | By Adam Davis
Embracing the Future of Software Monetization at LicensingLive! 2017
11 months ago

Embracing the Future of Software Monetization at LicensingLive! 2017

This past October, in sunny Cupertino, CA, Gemalto’s Software Monetization business unit hosted the 10th edition of its flagship event: LicensingLive!

The overall theme of this year’s event was the …
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LL! Preview Part 4 – Servitization
1 year ago

LL! Preview Part 4 – Servitization

Servitization and Shift to Service-Centric Business Models

While this trend has been around for some time, many companies within the software and hardware industries are beginning to utilize servitization to …
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LL! Preview Part 3 – Road to Operational Efficiency
1 year ago

LL! Preview Part 3 – Road to Operational Efficiency

Digital Transformation: The Road to Operational Efficiency

Tech companies have recently been faced with an ongoing digital transformation that is impact how they do business on a daily basis. Join …
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LL! Preview Part 2 – The Future of Software Monetization
1 year ago

LL! Preview Part 2 – The Future of Software Monetization

The Future Empowered by Software Monetization

As the business world moves to more digital landscape, your organization must learn to adeptly navigate the latest industry trends and turn them into …
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LicensingLive! 2017 Preview – Part 1
1 year ago

LicensingLive! 2017 Preview – Part 1

Building New Business Models in the IoT

The IoT isn’t the future; it’s here. Constellation Research estimates that more than 80 billion sensors will be installed in devices by the …
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LicensingLive! Coming to a City Near You
1 year ago

LicensingLive! Coming to a City Near You

Do you find yourself staring longingly at the promotion for our yearly Cupertino LicensingLive! event after being unable to attend? Perhaps the idea of an event in Shenzhen, China only makes matters worse?

Well, you’re in luck because a LicensingLive! event is coming to a city near you!

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Software Monetization 101: A Guide
2 years ago

Software Monetization 101: A Guide

We all do it. In the interest of brevity and simplicity, we complicate the business we’re in with impenetrable jargon and acronyms. The confusion often arises when a familiar word is used in an unfamiliar context and given new meaning.

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The Difference Between Authorization and Authentication – and Why You Should Care
2 years ago

The Difference Between Authorization and Authentication – and Why You Should Care

When it comes to software licensing, not knowing the difference between authentication and authorization can lead to missed revenue opportunities. In this article, we will attempt to clear up the confusion once and for all.

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IoT and the Future of Football – NFL’s Terrell Owens Tackles Your Questions
2 years ago

IoT and the Future of Football – NFL’s Terrell Owens Tackles Your Questions

LicensingLive! 2016 is less than a week away and the agenda item that has me most intrigued is a keynote presentation by NFL six-time Pro Bowler Terrell Owens.

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The Sweet ‘Snell’ of Success: IP Protection and Licensing Done Right with Sentinel
2 years ago

The Sweet ‘Snell’ of Success: IP Protection and Licensing Done Right with Sentinel

The broadcast industry is rapidly changing. We need only look as far as over-the-top (OTT) services such as Hulu and Netflix to see that traditional billing models are in a state of disruption. Streaming video over the internet has become a popular alternative to traditional distribution channels, and the creation of that content requires a powerful set of software-based tools.

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