software entitlements

Most of us see ‘software entitlement’ and think it’s just a ‘nice to have’ option.  You know what else is ‘nice to have’ and ‘keep’ – customers.  And we all know retaining customers is much more cost-effective than continually having to acquire them.

Just like a customer loyalty program, software entitlement provides data to better understand your customers.  In turn, allowing you to offer customers targeted, high interest, high value packages that are easy to obtain and consume. Read More